Emerging lifestyle devices for humans and pets

There is a quickly emerging set of companies focusing on mobile-enhanced lifestyle devices.  They let you monitor – heart rate, activity, sleep, walking distance, etc.

I don’t think these type of gadgets will become mainstream… but I can see evolved versions of these devices in the next 5 years emerge that are cheap and help people manage chronic health conditions.

Jawbone UP

Striiv Play

Fitbit

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Basis

Nike+ Fuelband

Bodymedia

Pets also have their own devices to help track their fitness and location…

Pet Tracker

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NFC = “Not for Commerce”

“EBay Inc Chief Executive John Donahoe often quotes a merchant saying NFC stands for “Not For Commerce” – and dismisses the prospects of Near Field Communication technology used to turn cellphones into mobile wallets.”

Ref: Reuters

NFC is technology that is a solution searching for a problem…  it adds cost to mobile phone designs and will never be ubiquitous for mobile phone users (or for businesses).

This article provides a good overview – http://www.telecoms.com/52005/mobile-industry-still-placing-far-too-much-emphasis-on-nfc/

HTML5 Rather Than Native – One of Facebook’s Biggest Strategic Mistakes

“I think the biggest mistake we made was betting too much on HTML 5 rather than native. It’s just not there.”

“We burnt 2 years. It is really painful. We’ look back on that and see that one of the biggest strategic mistakes we made.”

Read more at http://www.siliconbeat.com/2012/09/11/mark-zuckerberg-quotes-from-techcruch-disrupt-appearance/

 

Starbucks also encountered significant issues with HTML5 as well:

Starbucks initiated a project to use HTML5 in hopes of making its website work well across the many mobile browsers. “It worked but it taught us it was too hard,” said K.C. MacLaren, director of mobile and emerging technologies at Starbucks. Starbucks’ website is relatively “high functioning,” with a lot of JavaScript, making it hard to replicate, he said. It took too much work to transition the site to HTML5 and make it run well on the many browsers that run on mobile phones, he said.

Read more at: http://www.infoworld.com/d/mobile-technology/html5-not-yet-solving-mobile-dev-issues-268